Piano now offers PayPal’s latest integration to help maximize conversion

Now includes Venmo and recurring card processing

Providing a seamless and frictionless checkout experience is critical for your business. That’s why we’re expanding our partnership with PayPal. Piano now offers the latest PayPal integration which includes PayPal, Venmo, and recurring card processing.

Building trust with each transaction

When it comes to improving conversion, ease and confidence are essential. PayPal has been a trusted payment solution for over twenty years, and Venmo is fast becoming a preferred payment provider used by millions. It’s this trust that gives customers the confidence to buy on your site. Merchants who use PayPal see a 30% increase in conversion.1 Venmo users spend 2X more annually on online purchases than other online buyers.2 And PayPal’s AI software detects fraud and evolving cyber threats to promote peace of mind for your business and customers.

Ensuring a seamless journey from discovery to subscription

As the digital landscape continues to evolve, the ability to adapt and cater to user preferences becomes increasingly important. With the new PayPal integration, we not only keep pace with the changing dynamics but also set a standard for others to follow. In the world of subscriptions, it's not just about the content—it's about the seamless journey from visitor to customer, and we are leading the way in orchestrating that transition.

PayPal enables Piano customers to securely save your customers’ payment methods, including PayPal, Venmo (US only), and credit and debit cards. This provides a quick and easy checkout experience—and makes repeat purchasing easy. Current Piano clients can click here to ensure you are running on the latest PayPal integration.

1 Nielsen Attitudinal Survey of 2,801 consumers who had made recent (past 2 weeks) purchase across any of 8 verticals (e.g. health & beauty, fashion, groceries) in June 2020.

2 Edison Trends, commissioned by PayPal, April 2020 to March 2021. Edison Trends conducted a behavioral panel of email receipts from 306, 838 US consumers and 3.4+ M purchases are a vertical level between Pay with Venmo and Non-Venmo users during a 12-month period.