Submission & Selection Process

Important dates

Submission Deadline: September 2026

Finalists Notified: June 30, 2026

Winners Announced: October 6-7, 2026 at Piano Academy, Amsterdam

What to prepare

To support a smooth and accessible submission process, please prepare the following information:

Project Overview – What was launched, improved, or delivered

Business Challenge & Objectives – The problem or opportunity addressed and the intended outcomes

Strategy & Actions Taken – How the initiative was executed, including how Piano’s solutions were used (if applicable)

Results & Impact – Measurable outcomes and broader impact

Supporting Materials – Slides, screenshots, reports, dashboards, case studies, videos, or other relevant formats

You’re welcome to present your work in a way that best reflects your organization’s approach and role.

What happens after you submit

Submissions are evaluated by the official judging panel

Top-scoring entries are shortlisted as finalists

Winners are selected and announced at Piano Academy 2026

Evaluation criteria

Entries will be assessed based on the strength of the initiative, effectiveness of execution, and measurable, successful business outcomes.

Judges will evaluate submissions against the following criteria:

Strategic clarity and alignment to business objectives

Creativity and innovation in approach

Effective and impactful use of Piano capabilities

Quality and effectiveness of execution

Clear evidence of measurable results and business impact

Who are the judges?

A distinguished panel of senior leaders from across the globe will evaluate this year’s submissions. Selected by Piano, the panel includes both internal and external executives representing media, analytics, SaaS, and marketing organizations, along with subject-matter experts across relevant award categories.