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Piano Lessons: Introducing Piano’s New Propensity Models
Patrick Appel, VP of Data Strategy at Piano, delivers a presentation about Piano’s newest propensity models:
Likelihood to Return
Likelihood to Register Content
Likelihood to Convert
These machine learning algorithms, built on the foundations of Likelihood to Subscribe (LtS), are designed to help you understand visitor behavior and take action to optimize for conversion. In this session, we’ll cover what each new model means for your business and how to enable them in Piano.
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Piano Lessons, Propensity Models, Strategy
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Piano Lessons, Propensity Models, Strategy
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Empower every team to understand and influence customer behavior.
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Empower every team to understand and influence customer behavior.
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Empower every team to understand and influence customer behavior.
Platform
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Empower every team to understand and influence customer behavior.
Platform
Industries
Company